Blog

New Site & Logo: Ashtanga Yoga Edmonton Redesign

Posted by on February 1, 2014 in All, Design, Development | Comments Off

New Site & Logo: Ashtanga Yoga Edmonton Redesign

Catherine and Evan at Ashtanga Yoga Edmonton have been building up a great community of yoga practitioners over the past two years, and it was time for an facelift to their website. I opted to buck the yoga website trend and go with a spacious, monochromatic, photography-centric design that strongly reflects the design aesthetic at their gorgeous studio in downtown Edmonton.   The new logo is very versatile, based on the use of a stylized Ganesh for the “Y” in AYE and a lotus for the...

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New Site: Laura Wexler

Posted by on July 18, 2013 in All, Design, Development, Photography | Comments Off

New Site: Laura Wexler

This week I launched a new website for Laura Wexler, co-host of The Stoop Storytelling Series and author of Fire in a Canebrake: laurawexler.com   We also did a portrait shoot for the website. Here are some of my...

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Photos: Romeo & Juliet in Station North

Posted by on June 29, 2013 in All, Event, Photography | Comments Off

Photos: Romeo & Juliet in Station North

Production photos from Baltimore Performance Kitchen‘s Romeo & Juliet at Area 405 in Station North, July 23,...

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Twitter for Libraries Webinar

Posted by on June 16, 2013 in All, Design, Digital Strategy | Comments Off

Twitter for Libraries Webinar

I presented this webinar to members of the Maryland Library Association on May 30, 2013. The idea was to cover key Twitter basics and best practices. The reviews were resoundingly positive, so I’m hoping to offer this presentation again in the future. [Twitter for Libraries from Jessica Keyes on Slideshare.]   Watch the full webinar, with audio, on the Blackboard Collaborative archive. Download the extras (pdf): Twitter for Libraries Additional Resources Social Media Strategy for...

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NSV All-Day Singing Video and Photos

Posted by on June 10, 2013 in All, Event, Photography, Video | Comments Off

NSV All-Day Singing Video and Photos

This was the First All-Day Singing from the new Shenandoah Harmony. The highlight was singing at the grave of Ananias Davisson, who was the inspiration for the book. Below are a YouTube Playlist and Flickr Set of some...

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Website, Logo & Business Cards: Peter Davis Branding

Posted by on May 15, 2013 in All, Design, Development | Comments Off

Website, Logo & Business Cards: Peter Davis Branding

Launched in April 2013, I created these designs for Peter Davis Branding. Homepage   Subpage   Logo & Business...

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Social Media Ambassadors

Posted by on March 26, 2013 in All, Digital Strategy | Comments Off

Social Media Ambassadors

The Social Media Ambassadors program is an initiative I recently launched at the Enoch Pratt Free Library. It is an inclusive program designed to enhance diversity in digital content. In the course of my Digital Strategy Research Project, I identified early on that one of the biggest weaknesses of the Library’s social media presence was a lack of diversity in representation from across the system. Our presence has been strong, but the voice has come primarily from the Central Library. Over the years, web department staff have tried to...

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Event Photos: Effervescent Dance Collective – Tendao

Posted by on March 7, 2013 in All, Event, Photography | Comments Off

Event Photos: Effervescent Dance Collective – Tendao

Kevin is a go-to photographer for the the awesome Effervescent Dance Collective,  and I will sometimes second-shoot with him. The shows are challenging because the light is always low and the setting is always unusual. However, I always get giddy with excitement when I see the ethereal, strange photos that come out of these shoots. Taken February 23 at the NowChild...

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Social Media Strategy 101

Posted by on March 6, 2013 in All, Digital Strategy | Comments Off

I gave this presentation to the Baltimore meetup group Tech & Social Change, hosted by Kate Bladow, on February 7, 2013. It offers a framework for constructing a social media strategy. I list key questions that should be answered in order to establish clear goals, accountability, metrics, and procedures. I developed this framework based on the most critical concerns at the Pratt, but I believe they can be adapted to any organization and any platform. I’m currently in the process of applying this framework to every social media...

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